<춘향전>에 등장하는 캐릭터의 현대적 활용 방안 고찰 -내비게이션 음성 경로 안내를 중심으로-

초록

With the development of science and technology, including artificial intelligence, the world is constantly changing day. These changes are affecting the depths of our daily lives, and classical literature is no exception. As a result, the crisis in the humanities is discussed, but this can be an opportunity depending on the perspective of recent changes, and researchers who detected this have become interested in transforming classics into modern times using artificial intelligence-based technologies. This paper also began the discussion from this point of view.Chunhyangjeon, which this paper paid attention to, is the most well-known classic to Koreans in terms of its narrative and characters, and is a representative classic that is being transformed modernly in various genres through various media today. Therefore, in this paper, we looked at various cases used in various fields such as movies, dramas, advertisements, and performances, paying attention to the value of the ideal of <Chunhyangjeon>. In addition, focusing on the fantastic chemistry created by Lee Mong-ryong and Bang-ja, which stood out among them, we sought to develop the voice of navigation voice guidance using the characters of "Lee Mong-ryong and Bang-ja" as a new way of transformation. The main content is that Lee Mong-ryong and Bang-ja exchange formal conversations such as a kind of comic talk and inform the road information situation. In addition, in the section where there is no signal or traffic guidance information, a contents development plan was sought in the direction of additionally accompanying the core scenes and stories of the classic novel <Chunhyangjeon>. In addition, based on the actual navigation road information in some sections from Hwagok Station to Yongsan in Gangseo-gu, Seoul, two professional voice actors presented examples of road guidance that play the voices of Lee Mong-ryong and Bang-ja.Classical literature already has stories and characters, and in addition, classics are free from copyright issues. There are many advantages to making humanities classics the object of modern transformation. In this paper, we first focused on Chunhyangjeon, but in the case of navigation voice guidance, there is a possibility that additional development can be made using stories and characters from various classical literature. This is a valuable work in that it seeks ways to inherit and develop the value of our classics in a modern way, while at the same time discovering, introducing, and utilizing high-quality source data in the cultural content industry. Finally, in the case of existing navigation voice guidance, there is no case of using classical characters, so this paper may be meaningful as a kind of an attempt at research.

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