가상현실 산업 활성화를 위한 서비스 도출 및 중요도 평가

초록

The paper aimed to examine the current status of the Virtual Reality(VR) industry and to find both the major problems facing the industry and the solutions. Ultimately, our goal is to gain competitive advantage in an emerging industry and to promote sustainable growth by cooperation among other industries. The issues revealed by our expert interview and literature review were organized by PEST framework, the solutions(or service) of the issues derived from the VR experts survey were also classified under 3 Level Service Model. Based on the result, the AHP measured relative importance of solution to resolve the current issues for VR industrial development. The service priorities of AHP follow; the most important one is 'VR convergent contents & devices original technology developing business(0.148)', secondly, 'Increasing VR contents/device development aid(0.121)', thirdly, 'developing standard open API(0.097)'. fourthly, VR technology/device utilization and diffusion supporting(0.068)', fifthly, 'Supporting for professional manpower training about VR contents/devices(0.066)'. This VR industrial development study considers the further analysis of the industrial ecosystem. It suggests not only the most urgent service for VR industrial development but also the next direction of VR study that is an objective and logical method of developing industry service.

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