한국기업의 인도진출 전략의 효율성에 관한 연구

A Study on the Efficiency of Strategy of Korean Companies in India

초록

The purpose of this study is to examine the efficiency of Korean companies' entry strategy in India through the DEA model and to review the current status and competitiveness of Korean companies in India. To analyze 112 companies that entered India in analyzing the common variables among the major variables related to Korean companies' entry strategy into India. To measure efficiency, 'DEAR 2.1' An output - oriented CCR model and BBC model were used for the analysis to minimize the input and maximize the output factor. The results of the study on the relative efficiency analysis of the investment strategy of the companies in India are as follows. First, six firm was analyzed efficiently in the CCR model and most firms showed inefficiency in management. Second, even with the BCC model, which represents pure technology efficiency, 103 companies were analyzed efficiently as well. Unlike the CCR, overall technology efficiency of firms was high. Third, as a result of analyzing the efficiency of the scale, it was found that six company showed efficient efficiency, and most of the companies showed inefficiency overall. Companies with inefficiencies should increase efficiency by expanding their scale. Based on the above analysis, it is expected that the companies that will enter India in the future should secure the human and material resources to realize economies of scale considering the number of employees, investment scale, investment type and industry.

키워드

India advance strategy; DEA; Efficiency Analysis; 인도 진출전략; DEA; 효율성 분석
제목
한국기업의 인도진출 전략의 효율성에 관한 연구
제목 (타언어)
A Study on the Efficiency of Strategy of Korean Companies in India
저자
김창봉; 심섭
발행일
2017-09
저널명
통상정보연구
권
19
호
3
페이지
45 ~ 61