EC2 UNDERSTANDING AIRLINE TRAVELERS' PERCEPTIONS OF WELL-BEING: THE ROLE OF COGNITION, EMOTION, AND SENSORY EXPERIENCES IN AIRLINE LOUNGES

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WEB OF SCIENCE

95
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SCOPUS

101

초록

This study investigated the relationships among cognition, emotion, sensory, wellbeing perception, satisfaction, word-of-mouth, and intention to revisit airline lounges. Results of the structural analysis revealed that travelers' overall perceptions of well-being were more dependent on the cognitive and sensory dimensions of the lounge experience, and cognitive evaluation was more influential than sensory evaluation in enhancing this perception of well-being. Our results indicated that travelers' perceived well-being with regard to the airline lounge experience induced high levels of satisfaction. Moreover, it was identified that this perception of well-being was not enough to generate travelers' positive word-of-mouth, but it did ensure their repatronage.

키워드

Experiential marketingairline loungewell-being perceptionWORD-OF-MOUTHBEHAVIORAL INTENTIONSSERVICE QUALITYCUSTOMER SATISFACTIONCONSUMPTION EMOTIONSMODERATING ROLEBRAND PRESTIGESHOPPING VALUECONSEQUENCESANTECEDENTS
제목
EC2 UNDERSTANDING AIRLINE TRAVELERS' PERCEPTIONS OF WELL-BEING: THE ROLE OF COGNITION, EMOTION, AND SENSORY EXPERIENCES IN AIRLINE LOUNGES
저자
Kim, Hyeon CheolChua, Bee-LiaLee, SanghyeopBoo, Huey-ChernHan, Heesup
DOI
10.1080/10548408.2015.1094003
발행일
2016-11
유형
Article
저널명
Journal of Travel and Tourism Marketing
33
9
페이지
1213 ~ 1234