검색엔진에서 일간 질의어 분포의 정상성에 관한 연구

On Regularity of Daily Distribution of Queries in Search Engine

초록

In this paper we analyzed regularity of daily patterns of distribution of Queries coming from internet search engine. And then, we proposed a Pareto distribution and Zipf law for identifying the query distribution and applied them to daily queries on the search engine during 2 week. We found that there is some evidence that Pareto and Zipf laws can be applied to evaluate the regularity of daily patterns of distribution of queries in search engine. Those results can be used to provide a better understanding of the social interests and trends using the query distribution patterns.

키워드

질의어; 파레토법칙; 지프법칙; 검색엔진; 정상성; daily query patterns; pareto model; regularity; search engine; zipf's law
제목
검색엔진에서 일간 질의어 분포의 정상성에 관한 연구
제목 (타언어)
On Regularity of Daily Distribution of Queries in Search Engine
저자
박상규; 이찬규; 윤경현; 김성희; 이준호
DOI
10.3743/KOSIM.2007.24.4.255
발행일
2007-12
저널명
정보관리학회지
권
24
호
4
페이지
255 ~ 265