가리모쿠 가구의 디자인 특성 분석

초록

This study explored characteristics of the design of Karimoku furniture reflecting tradition and era and analyzed the way to interact with consumers by examining cases of Karimoku furniture produced with various value based strategies so as to meet consumer trend. Also, through analyzing the brand and products of Karimoku Furniture, this study suggested hereafter implications and directions for a high value of domestic furniture companies and furniture market. Findings show as follows. First, ‘redesign’ is characterized by not only simply recycling daily goods, developing technologies to alter function, material, and form of existing products, but also being eco-friendly. It is interpreted as the pursuit of a design that is the long life cycle of the product of wellness environment, which soundly harmonizes with living space. Second, ‘collaboration’ refers to entwined relations between a master artisan and designer, relations between furnishings, and relations between designers. It implies that products of collaboration have designs which are difficult to produce in the general assembly line, and are designed and produced by having had a long exchange between a master craftman and designers of Karimoku Furniture Co. Lastly, ‘digilog’ emphasizing users’ convenience primarily importantly focused on high technologies, not on design and is the product line with the most maximized artistic value. It suggests that ‘digilog’ in Karimoku Furniture has enormously potential development in the future and will be able to create a more synergy effect from directly linking furniture to health. As such, the Karimoku Furniture Co. through the inherent identity of the brand is not swept by trend. Rather, it firmly establishes a spirit of craftsman and experimental spirit of Karimoku Furniture Co. by developing furnitures with diverse traits that appeals to consumers, which are produced by environment, brand collaboration, and digilog on the basis of he inherent company spirit of Karimoku Furniture Company.

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