석유화학기업의 해운기업 선택요인에 관한 연구

초록

This study aims to analyze how petrochemical firms evaluate relative importance of ocean carrier-selection factors. To this end this study evaluates and prioritize the factors using Analytical Hierarchical Process (AHP). Through the extensive literature review, ocean carrier selection factors were identified and a questionnaire survey was conducted to a group of decision-makers of ocean carrier selection in petrochemical firms using pairwise comparison questions. It was suggested that the petrochemical firms put the most weight on freight rate. However the group comparison showed clear difference. The firms using primarily tanker shipping perceived transportation quality more importantly but the firms using primarily container shipping evaluated freight rate more importantly. This study provides useful implications to maritime transport companies on factors petrochemical companies consider more important in choosing their transport service providers.

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