우리나라 제3자 물류기업의 글로벌 공급사슬설계 및 경쟁전략에 관한 연구

초록

The domestic logistics industry has been developed continuously. However, sincethe barriers to entry has been lowering due to openness of market, advanced logisticsfirms of foreign countries are penetrating the domestic logistics market, which isdriving TPL(Third Party Logistics) providers to be more competitive each other. This study examines the overall directions of the domestic TPL firms by introducinga vector error correction model based on GDP and overseas direct investment(ODI) asthe main influencing factors for the quantity of goods transported from & to Koreanports. It also investigates sustainable supply chain design and operation plan andcompetitive strategies for emerging markets as the target markets. This analysisattempts to help the domestic TPL firms to enter the overseas logistics markets in asystematic perspective by suggesting strategic plans. To achieve the objectives of the paper, this paper uses Granger causality test in avector error correction model by selecting the key variables related to the volume ofgoods transported for Korean exports and imports. On the basis of this result, theoperational direction of the domestic TPL firms was examined. Also, based on theproblems of the domestic TPL firms, this paper conducts a study on global supplychain design for emerging markets and operational plan in accordance withenvironmental changes. The paper provides typical cases after analyzing costleadership strategy, differentiation strategy & focus strategy as the competitivestrategies of TPL firms. This study expects to guide the domestic TPL firms in a saturated market to planand operate global supply chain systematically and strategically for main issues to beconsidered when they penetrate into the overseas logistics market. Also, this studywill provide the domestic TPL firms with the systematic perspectives which are ableto compete efficiently against foreign TPL firms in the fiercely competitive conditionsof new markets and emerging markets.

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