수행공학 관점에서 유통업체 상품기획자의 역량향상방안 연구

초록

The purpose of this study is to review in depth in terms of retailers for the product planners Merchandiser (MD) t hat was concentrat ed i n research-ori ent ed fashion industry. In particular, w e st ud i ed t he comp et ency i mp rov ement of t he p rod uct p lanners in HPT’s perspective as performance analysis, cause analysis, solution selection and presentation step. HPT is a way to perform and analyze the cause of the overall perspective of the organization and individual to propose solutions. Consequently, this theory may be considered appropriate for the study of competency improvement of the retailer’s product planners. After in-depth interviews with product planners intended for experienced facilitator with a job for more than 5 years, p erforming cause analy sis and p roduct p lanners t hroug h a surv ey conduct ed for t he overall retail industry; the solution was then selected and presented through t he F GI wi th ex p ert s ov er t w i ce. At an org ani z at i onal lev el, i t i s necessary t o compensat e for t he non-fi nanci al performance of the product planners and to personnel recruiting. At an indiv idual level, i t i s necessary to improve job training and build competency modeling of MD categories.

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