스낵 영상 콘텐츠의 표현 방식

초록

As the popularization of smart media has changed the consumption patterns of video contents, ‘Snack Contents’ is emerging. That is content that can be eaten as light as a snack. This is also the case for a short moving image that attracts the viewer’s interest in a short time using a smart device. It takes various forms such as education, news, and entertainment. These snack contents take the intuitiveness and economics as the principle of composition in order to deliver contents in a simple form in a short time. As a result of analyzing the snack images from this viewpoint, it was confirmed that when using the inductive approach, the close-up are used but the dialogue is actively utilized to express the effect. In a distracting viewing environment, it is necessary to utilize the dedu ctive method, which can be more intuitive in that it is a method of extracting visual concentration by analyzing it as a key element in the whole. Another element is the expression using the motion of the body. This is why expression using motion in snack images is very important. It is possible to achieve sufficient effect by using simple action and accurate pose. It can be seen that snack images consumed at the present time are not largely deviated from these methods.

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