ScholarWorks@중앙대학교

초록

With the popularization of IT technology and smartphones, anyone can now generate income as an individual creator. However, this has also led to social issues like cyber-wrecker. Nevertheless, theoretical discussions regarding cyber-wrecker have not been actively pursued. Therefore, this research empirically examined the impact of motivations for consuming cyber-wrecker content on satisfaction. To accomplish this, we conducted a survey targeting 252 users who had experienced cyber-wrecker contents through an online survey conducted by a professional research firm. These research findings emphasized the importance of motivations like seeking enjoyment and tension relief, less explored in previous rumor studies, by reflecting the characteristics of YouTube media. Also, This study underscores how cyber-wrecker content serves as a means to satisfy users' information-seeking motivations, contributing to bridging information gaps. Additionally, they shed light on how users utilize cyber-wrecker content as a means to interact with others, marking the significance of these findings.

키워드