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식품산업의 글로벌 인증과 파트너십, 식품품질관리, 고객관계관리 간의 영향관계가 기업의 사업성과에미치는 영향에 관한 연구
초록
This paper attempts to reveal the relationships between partnerships, HACCP management, foodquality management, customer relationship management factors and Business Performance. According toprecedent studies, Our study analysed 149 cases from Korean companies which adopted a HACCP andthen developed a structural equation model. As a result of the model test, this empirical study foundthat partnership have a positively significant influence on food supply chain’s food quality management,customer relationship management and business performance. Second, there was a positive relationshipamong HACCP management, food quality management, customer relationship management and Businessperformance. Last and foremost, customer relationship management affects positively on Businessperformance. For further study should be conducted for discovering effective definite practice factors ofHACCP.
키워드
- 제목
- 식품산업의 글로벌 인증과 파트너십, 식품품질관리, 고객관계관리 간의 영향관계가 기업의 사업성과에미치는 영향에 관한 연구
- 제목 (타언어)
- An Empirical Study on the causal relation of Partnerships, HACCP Management, Food Quality Management, Customer Relationship Management and Performance in Food Industry
- 저자
- 김창봉
- 발행일
- 2013-12
- 저널명
- e-비즈니스연구
- 권
- 14
- 호
- 5
- 페이지
- 131 ~ 151
- 출판사
- 국제e-비즈니스학회
- 발행국가
- 대한민국
- 분량
- 21 페이지
- ISSN
- E 2466-1716
P 1229-9936