식품산업의 글로벌 인증과 파트너십, 식품품질관리, 고객관계관리 간의 영향관계가 기업의 사업성과에미치는 영향에 관한 연구

An Empirical Study on the causal relation of Partnerships, HACCP Management, Food Quality Management, Customer Relationship Management and Performance in Food Industry

초록

This paper attempts to reveal the relationships between partnerships, HACCP management, foodquality management, customer relationship management factors and Business Performance. According toprecedent studies, Our study analysed 149 cases from Korean companies which adopted a HACCP andthen developed a structural equation model. As a result of the model test, this empirical study foundthat partnership have a positively significant influence on food supply chain’s food quality management,customer relationship management and business performance. Second, there was a positive relationshipamong HACCP management, food quality management, customer relationship management and Businessperformance. Last and foremost, customer relationship management affects positively on Businessperformance. For further study should be conducted for discovering effective definite practice factors ofHACCP.

키워드

파트너십; HACCP 관리; 식품품질관리; 고객관계관리; 사업성과; Partnerships; HACCP Management; Food Quality Management; Customer Relationship Management; Performance
제목
식품산업의 글로벌 인증과 파트너십, 식품품질관리, 고객관계관리 간의 영향관계가 기업의 사업성과에미치는 영향에 관한 연구
제목 (타언어)
An Empirical Study on the causal relation of Partnerships, HACCP Management, Food Quality Management, Customer Relationship Management and Performance in Food Industry
저자
김창봉
DOI
10.15719/geba.14.5.201312.131
발행일
2013-12
저널명
e-비즈니스연구
권
14
호
5
페이지
131 ~ 151