웹툰에 대한 청소년의 제3자 편향 지각과 규제 태도에 관한 연구

초록

This study explored third-person effect on adolescents utilization of webtoons that contained illegal, unethical, sexual, and/or violent content. Based on Internet panel survey, a total of 240 middle and high school students participated in this study. The results showed that average webtoon usage of the adolescents was 1 hour 2 minutes per day, explaining 18.2% of the average smart-phone usage(5 hours 40minutes). Female students(1 hour 7 minutes) used webtoons more than male students(51 minutes). The adolescent respondents enjoyed comic/gag, romance, drama, fantasy genres of webtoons. This study identified the third-person perception that younger children and youths, peer group, and even adults would be more influenced than themselves by negative content of webtoons. Even though the third-person perception was identified, the adolescents’ continued intention to use webtoons was relatively very high. Both the strengthening of standards on content of webtoons and the comprehensive regulation on webtoons in order to protect adolescents were not explained by the third-person perception, but evaluations on harmful content of webtoons and negative influences on themselves.

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