모바일환경에서 디지털 콘텐츠의 현황과 활성화

초록

Digital contents encounter major changes in the development of mobile digital devices and mobile infrastructure. Smart mobile devices that combine the function of phone and computer caused the development of new digital contents. Mobile environment both shortens the digital contents used in internet environment and modifies the format and the nature of digital contents for various purposes. Two typical characteristics of mobile digital contents are convergent and fragmented. Combination of different contents from various industries within one mobile device helps the emergence of new mobile contents. Master tones, ring back tunes and emotional icons in text messages are the examples of fragmented digital contents that enhance the function of mobile devices by adding artistic elements to fulfill the emotional needs of consumers. In addition to traditional entertainment contents, hybrid forms of digital contents that include information and communication function will generate new business model through social network services in mobile environment.

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