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자료 필터
자료유형
발행연도
2012 ~ 2025
2012 2025
키워드
언어
전체 15건 중 1번부터 10번까지의 결과를 표시합니다.
2025
Article
Extracting offline retail shopping patterns: a restricted Boltzmann machines approach to customer segmentation and cross-selling
- Lee, Myounggu ;
- Cho, Jihoon ;
- Kim, Youngju ;
- Kim, Hye-Jin
- 2025-12
- Expert Systems with Applications
- Elsevier Ltd
2024
Article
Upselling through upgrading: The role of employee engagement
- Yoo, Hyunsoo ;
- Cho, Jihoon ;
- Kim, Youngju ;
- Kim, Hye-Jin
- 2024-11
- International Journal of Market Research
- SAGE Publications Ltd
Article
Performance vs. Purpose Appeals: The Role of Persuasive Messaging in Consumers’ Choice of Sustainable Packaging
- 김영주 ;
- 이승우
- 2024-10
- 마케팅관리연구
- 한국마케팅관리학회
Article
Impact of Product Packaging Messages on Consumer Perceptions and Choice: The Role of Health Claims and Bonus Pack Promotions.
- Kim, Youngjun ;
- Kim, Youngju ;
- Kim, Hye-Jin
- 2024-09
- Appetite
- Academic Press
2023
Article
Impact of movie-watching on cross-selling revenue in shopping malls: Implications for post-pandemic recovery
- Lee, M. ;
- Cho, J. ;
- Kim, Y. ;
- Kim, H.-J.
- 2023-07
- Journal of Retailing and Consumer Services
- Elsevier Ltd
2022
Article
Conjunctive screening in models of multiple discreteness
- Kim, Youngju ;
- Hardt, Nino ;
- Kim, Jaehwan ;
- Allenby, Greg M.
- 2022-12
- International Journal of Research in Marketing
- ELSEVIER
Article
GMO Labeling Policy and Consumer Choice
- Kim, Y. ;
- Kim, S. ;
- Arora, N.
- 2022-05
- Journal of Marketing
- SAGE Publications Ltd
Article
When a Good Thing Becomes a Better Thing: The Role of Lateral Display in Upcycled Product Advertisements
- Kim, J. ;
- Kim, Y. ;
- Kwon, J.
- 2022
- Journal of Advertising
- Routledge
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